“A verified badge is a check that appears next to an Instagram account’s name in search and on the profile. It means that Instagram has confirmed that this is the authentic account for the public figure, celebrity or global brand it represents.” ✅
Years ago in Social Media Marketing, it seemed like anything could be bought. Do you remember? Some followers could be bought for pennies, with the ability to like, follow and comment on your photos like a human being. Today buying bots is somehow possible but not actual anymore!
However, there is still one elusive status symbol that remains un-purchasable, and therefore highly coveted: The Verified Badge.
Unfortunately, getting verified on Instagram isn’t an easy task. Go on reading to learn about the current state of Instagram verification and what you can do to ensure your audience knows your profile is authentic to your business.
Can I get verified on Instagram?
Instagram has some unbreakable rules, right now only some public figures, celebrities and brands have verified badges”. So if you manage a well-known figure or brand that has a high likelihood of being impersonated, you may be able to get that little blue check mark.
Another option is if you have a contact at Instagram, prove that your account is authentic, that you are always posting valuable and excellent content, let them know you’d like to be verified, and maybe they can work their magic, but low chances and no promises!
If you don’t have a contact at Instagram and the chances of your business being impersonated aren’t super high, you’re unfortunately out of luck. For now, there’s no way to request or purchase a verified badge on Instagram.
What are my other options?
If you can’t get verified, there are other ways to convey the authenticity of your Instagram account.
· Link to your Instagram account on your website and other social profiles.
· Aim to get featured on the Explore tab. (Post content that encourages engagement.)
· Use Instagram’s little-known features. (Use the newest features to give people relevant, exciting content.)